|
The first Ever After High dolls appeared on shelves in July of 2013 and, due to a marketing scheme that was started in April, were an instant hit. Apple White, Raven Queen, and Briar Beauty led in number of releases, but Apple's mold additionally has been used for an exclusive Blondie Lockes doll.
In total, 2013 saw releases in three different lines, of which three new, for a total of 17 items. There were nine new characters introduced and one exclusive item released.
Signature dolls[]
Signature - Rebels[]
| Line | Release date(s) | Item(s) | Note(s) |
|---|---|---|---|
 'Signature - Rebels' |
Early July Early October Late November Mid December >> |
Madeline Hatter Raven Queen Hunter Huntsman Cerise Hood C.A. Cupid |
Hunter was only available in a 2-pack with Ashlynn. |
Signature - Royals[]
| Line | Release date(s) | Item(s) | Note(s) |
|---|---|---|---|
 'Signature - Royals' |
Early July Early October Late November >> |
Apple White Briar Beauty Ashlynn Ella Blondie Lockes |
Ashlynn was only available in a 2-pack with Hunter. |
Exclusive dolls[]
Selfridges dolls[]
| Line | Release date(s) | Item(s) | Note(s) |
|---|---|---|---|
 Selfridges merchandise |
October 18 | Blondie Lockes | Blondie was exclusive to Selfridges during Frieze Art Fair. |
Other dolls[]
Legacy Day[]
| Line | Release date(s) | Item(s) | Note(s) |
|---|---|---|---|
 Legacy Day |
Early September Mid June |
Raven Queen Briar Beauty Apple White |
None |
Getting Fairest[]
| Line | Release date(s) | Item(s) | Note(s) |
|---|---|---|---|
 Getting Fairest |
Early December | Briar Beauty Madeline Hatter Apple White Raven Queen |
None |
Playsets[]
Fainting Couch[]The Fainting Couch for Apple White is an assortment-less playset that was released in Early December, 2013. It comes without a doll, but the doll suggested on the box was released in the 2013 line-up of the 'Signature - Royals' series. Destiny Vanity[]The Destiny Vanity for Raven Queen is an assortment-less playset that was released in Early December, 2013. It comes without a doll, but the doll suggested on the box was released in the 2013 line-up of the 'Signature - Rebels' series. |