Justice, launched in 2004, is the female variant of the two tween-oriented stores operated by Tween Brands, which was founded in 1987 and rebranded as the current name in 2006. Justice sells apparel, underwear, sleepwear, swimwear, lifestyle, accessories, and personal care products aimed at girls of ages 7 to 14.
Justice will sell Ever After High merchandise once the brand is launched. On May 13, 2013, Justice joined in the Ever After High marketing with links to Rewrite Destiny and a trailer.
Notes
- Like the three promotional websites, the Justice brochure sent out in Mid May, 2013 contained a word to text to 91919. Its word was "Story".
